Mi. Ideology


Today many are so pre-occupied with what they could do they don’t stop to think if they should. Here at Mi we have a restrained fascination with the new and the different. Ensuring that all our projects still start with paper and pencil.

We believe in respectful productive partnerships. We rate creative performance over popularity and so understand we won’t be for everyone. We bend over backwards for those we work with but never forward. We decide how much or little we grow, not our clients or the market.

We believe that the most amazing work arises from relations, from trust, from craft and from sharing knowledge.

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